FIFA Fires Back After UEFA, CONCACAF Threaten Boycott Over $20 Billion World Cup Plan

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Summary

FIFA plans to create FIFA Forward Enterprise, a new company that would manage TV rights, sponsorships, ticket sales, and licensing for major events such as the World Cup. The organization wants to sell minority stakes in the entity to raise $20 billion. UEFA and CONCACAF have pushed back strongly and even threatened to boycott FIFA events over the proposal. FIFA says it will continue the consultation process and argues that the media reports caused confusion. The dispute now puts the investment plan at risk because Infantino needs broad member support for approval.

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Amount $20.0B Total raised
Date July 31, 2026 Announcement date
Investors - Lead investors
Company - Funded company

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