Microchip and Marelli Pioneer Open-Standard Display Connectivity Solution for Software-Defined Vehicles

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Summary

Microchip and Marelli introduced a new open-standard connectivity solution for software-defined vehicles. The solution streams graphics and video from a central computer directly to automotive displays using ASA Motion Link. The companies say the approach can simplify display architectures, reduce system costs, and improve sourcing flexibility. The demonstrator also highlights a shift toward interoperable automotive electronics built on open standards rather than proprietary video links.

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Marelli
$1B+